Consumer Behavior


"Should We Put in an Offer?"

Canadians and Real Estate Bidding Wars

Calgarians Give Advertisers A Rough Ride On Eve Of Ad Rodeo 2003

90% Of Calgarians Agree That Advertising Helps Businesses Grow But 52% Say Advertising is Out of Touch With Who They Are

Calgarians Are Divided Over Whether TV Ads Are "Getting Better" (26%) Or "Getting Worse" (28%)

Pollsters (57%) Beat Advertisers (32%) When Competing For 5 Minutes of Calgarians' Time

One in Four (24%) Have Heard Of The Annual Ad Rodeo Awards Show

RBC FINANCIAL GROUP TENTH ANNUAL HOUSING STUDY 2003 #2

One in Twenty (5%) Share Their Home with Parents/In-laws, While 12% Expect to in the Future

If Parents Move In, Family and Friends (37%) and Being Close to Medical Services (32%) Most Important External Factors in Homes, While No Stairs (51%) Viewed as Most Important Internal Feature of Homes

Half (47%) Say Likely to Sell Home When They Get Older, While 14% Say they are Likely to Move In with Their Children

RBC Financial Group Tenth Annual Housing Study 2003

Number of Canadians Very Likely (13%) to Purchase a Home Within Two Years Consistent with 2001 (13%) and 2002 (12%) Findings

86% Believe Purchasing House/Condominium a Good Investment

Four in Ten (38%) Potential Home Purchasers Expect to Buy a New Home, while 60% Say Likely to Purchase a Resale

Biz Buzz: Who's Following the News and Especially Business News?

The Where's, What's and How's of Business News: What's Most Thorough, Reliable and Trustworthy . . .

And After Taking the Pulse Seven Months Ago, Where are Canadians and Investors At, In a Post-Enron/WorldCom World?

More Than Half (55%) Of Canadian Adults 18 to 35 Are Not Planning To Contribute To An RRSP For 2002

The 12th Annual RBC RRSP Poll Also Found That 56 Per Cent Of 18 To 34 Year Olds Do Not Have A Registered Retirement Savings Plan

Canadians' Financial Goals

And How they Plan on Achieving Them