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Media Measurement

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[Event] Media, Marketing & Disruption

Ipsos is delighted to be speaking at an exclusive presentation hosted by thinktv and featuring New York Times bestselling author, Ken Auletta, who will share insights from his latest book, Frenemies: The Epic Disruption of the Ad Business (and everything else).
Media Measurement Survey

Lancement prochain de TouchPoints, l'йtude la plus complиte et innovatrice sur la consommation des mйdias а faire son apparition au Canada

Ipsos Reid MediaCT et RealityMine annoncent le lancement de l'йtude multimйdia TouchPoints Canada
Media Measurement Survey

TouchPoints, the Most Comprehensive Media Consumption Study to Emerge in Canada to Launch

Ipsos Reid MediaCT and RealityMine Announce Launch of MultiMedia Study, TouchPoints Canada
Media Measurement Survey

Extended Days Mean More Opportunities for Marketers to Engage with Canadians

Canadian Day Averages 31.3 Hours, Creating More Opportunities for Engagement
Media Measurement Survey

L'йtude multimйdia TouchPoints : dйsormais un incontournable

Les agences et les entreprises mйdiatiques du Quйbec donnent leur appui au lancement de l'йtude multimйdia d'Ipsos Reid MediaCT, TouchPoints Canada.
Media Measurement Survey

TouchPoints - Multimedia Study a `Must-Have', Not a `Nice-to-Have'

Quebec Agencies and Media Companies Support Launch of Ipsos Reid MediaCT's Cross-Media Measurement Study, TouchPoints Canada.
Media Measurement Survey

Momentum Continues to Build for TouchPoints as PHD and Havas Media Sign On

Two Additional Agencies to Support Launch of Ipsos Reid MediaCT's New Multimedia Research Solution
Media Measurement Survey

Le mouvement en faveur de TouchPoints prend de l'ampleur avec l'adhйsion de PHD et de Havas Media

Deux agences additionnelles appuient le lancement de la nouvelle solution de recherche multimйdia d'Ipsos Reid MediaCT
Media Measurement Survey

Most (67%) Canadians Have Taken Advantage of New Anti-Spam Legislation to Consent on Receiving Emails from Organizations

Average Canadian Aware of Legislation Consents to 55% of Organization Emails
Media Measurement Survey

When it Comes to Internet Privacy, Most Canadians say Individual Rights (59%) Trump the Needs of Society and Law Enforcement (22%)

Three in Five Aware of New Anti-Spam Legislation (62%), Believe It will be Effective at Reducing Spam (62%)
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