Social Media

Join us to hear more about how Ipsos combines social intelligence from millions of online conversations with rigorous brand health tracking to crack the code on influencer authenticity.

Most Canadians want stricter age limits, better protections, and restrictions on selling or sharing children’s data.

Ipsos is delighted to be speaking at the Canadian Automobile Dealers Association (CADA) annual Summit, featuring strategic and timely insights for leaders driving business success for Canada’s new car and truck dealerships.

Canadians' Trust in Traditional News Increases to 63%, But They Have Worries about Loss of Local News and Use of AI in the Newsroom

Synthesio experts explore 20 fashion aesthetics from apps like TikTok and Instagram

New insights unveiled by Synthesio’s online conversations analysis related to New Year’s Resolutions finds that social media users say they’re focused on health, financial wellbeing, as well as new purchases in 2023.

The same proportion (62%) say they are less likely to use Twitter as a source of information because of Musk’s acquisition

Nine in ten (91%) Canadian Boomers say social media makes it easier to spread misinformation.

Our analysis shows a shift away from superficial, appearance-based definitions of wellness towards a more balanced approach that prioritizes mental health, mindfulness, and nutrition.