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Trends & Prospective

Market Essentials: Did You Know?
Tracking Publication

Market Essentials: Did You Know?

In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviours.
Trends & Prospective Survey

Positive News About British Columbia Tree Fruit Growers

Many Are Increasing Acreage For Apples and Plan to Stay In Tree Fruit Industry for 5 to 10 Years
Trends & Prospective Survey

Women (49%) More Likely Than Men (35%) to be First-Time Buyers in the Housing Market

First-Time Buyers Previously Most Likely to be Put Off By Not Being Able to Afford to Buy (47%), Saving for Down Payment (25%), and Attending School (22%)
Trends & Prospective Survey

Canadian Parents Concerned About Safety in Backyard Pools

Seven in Ten Canadian Parents (70%) Say They Would be Concerned About Their Children Playing in a Backyard That Has a Pool - Even if Their Children Know How to Swim
Trends & Prospective Survey

One in Three Canadians Compare In-laws to Movie Villain, Wicked Witch of the West (11%) Most Common

Paul Newman Tops List of Silver Screen Heartthrobs for a Third of Women (33%) this Mother's Day
Trends & Prospective Survey

Most Canadian Mothers Would Feel `Honoured' (89%), `Charitable' (88%) If their Kids Made a Donation in Their Name for Mother's Day

Trends & Prospective Survey

Despite Warnings, More Youth in Ontario
Using Indoor Tanning Beds

Majority (52%) of Teen Users Say Parents Pay for their
Tanning Sessions
Trends & Prospective Survey

Fixed-Rate Mortgages Making a Comeback as Four in Ten (42%) Prospective Homebuyers Intend to Take Out a
Fixed-Rate Mortgage

Majority (55%) of Mortgage Holders Disagree that Increased Rates will
Cause them Financial Difficulty
Trends & Prospective Survey

54% of Toronto Residents Support Idea of
New Casino in Toronto

If Casino were Part of Larger Complex Including Restaurants, Shops, Entertainment and Hotel, Four in Ten (37%) More Supportive
Trends & Prospective Survey

Most (71%) Canadians Agree that Charities Play an Important Role in Society Addressing Needs Not Being Met by the Public or Private Sector

Conducting Fundraising Campaigns Tops the List of
Most Important Investments for Charities
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