Marketing

Ipsos Update – April 2026
Society Publication

Ipsos Update – April 2026

Iran, International Women's Day, Mobility… Ipsos Update explores the latest insights on key topics from our Ipsos teams around the world.
The Business of Marketing 2026
Marketing Event

CONFERENCE: The Business of Marketing 2026

Uncover the potential of marketing as a true business discipline at this one-day event. 
Empathy: The new currency of Brand Connection
Brands Ipsos Voices

Empathy: The new currency of Brand Connection

Isabelle Fortin shows how leveraging empathy-driven marketing can foster genuine connections with consumers and power creative effectiveness and brand success.
Ipsos x Effie Denmark Trends Report
Marketing Survey

Ipsos x Effie Denmark Trends Report

What does it take to create a campaign that actually works? This question is answered by the Ipsos x Effie Denmark Trends Report 2022-2024.
WEBINAR: Creative | Labs - Strengthen Your Brand with Real-Time Consumer Insights
Creative Development Webinar

WEBINAR: Creative | Labs - Strengthen Your Brand with Real-Time Consumer Insights

Join our webinar on June 4 to explore how Creative | Labs empowers marketers to connect deeply with consumers using real-time insights.
Refreshing Tuborg Squash with a Misfits mindset and a hint of nostalgia | Ipsos Denmark
Cases Publication

CARLSBERG CASE: Refreshing Tuborg Squash with a Misfits mindset and a hint of nostalgia

How a refresh of the Tuborg Squash ad from the 90s turned into one of the best performing ads of 2024.
CARLSBERG CASE: From revised branding strategy to new advertising universe
Cases Publication

CARLSBERG CASE: From revised branding strategy to new advertising universe

How a long-time strategic research partnership has helped form a clear new communication platform for Carlsberg in Denmark.
The Business of Marketing 2025
Marketing Event

The Business of Marketing 2025

Uncover the potential of marketing as a true business discipline at this one-day event on the 21st of May, 2025.
New MISFITS anthem
Marketing Survey

Let's celebrate creativity

Help us chose the new Misfits anthem.
Generational Marketing: Breaking free from stereotypes
Brand Health Publication

Generational Marketing: Breaking free from stereotypes

How to build brand success across generations with the power of empathy
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