Insights Hub

Ipsos Views: Short-Form Social Misfits
Social Media

Short-Form Social Misfits

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ESG Priorities for Multinational Corporations
Environment

ESG Priorities for Multinational Corporations

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Conflicting Global Perceptions around AI present Mixed Signals for Brands

Conflicting Global Perceptions around AI present Mixed Signals for Brands

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All content

  • Economic Pulse Publication

    The Economic Pulse of the World - March 2018

    The average global economic assessment of national economies surveyed in 28 countries is down one point this wave with 47% of global citizens rating their national economies as ‘good’.
  • Consumers Survey

    Wearables Fail to Make a Real Mark in Hong Kong

    The Hong Kong market is getting completely saturated with tech hardware, and consumers do not seem in a rush to buy a lot more, according to the latest Media Atlas Survey by Ipsos.
  • Alcoholic Drinks: What's Trending?

    The alcoholic drinks industry, like many others, has experienced an interesting journey over the past few years. Regulatory changes and barriers, demographic shifts, changing consumer preferences, increased concern about health and technological evolutions are just some of the reasons why the market place has been disrupted.
  • Music Survey

    Targeting Millennials Using Music Streaming Apps

    With the significant improvement in infrastructure and mobile technology proliferation, digital entertainment is increasingly popular in Asia Pacific. And as the average cost of data plans comes down while the respect for the need to pay for music content gradually heightens, demand for digital music entertainment in the region grows.
  • Women Survey

    International Women’s Day: Global Misperceptions of Equality and the Need to Press for Progress

    To mark International Women’s Day, and in the wake of the #metoo campaign, a new global study by Ipsos in collaboration with International Women’s Day across 27 countries highlights the level of concern people around the world have about a number of equality issues.
  • Insight

    This newsletter gathers the highlighted papers and reports of the month.

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