Insight Hub

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  Corporate Publication

  Ipsos India ramps up HR Team – hires Shallet D’Silva as HR Director

  Global Market Research Company, Ipsos has reinforced its HR Team in India with the hiring of Shallet D’Silva as HR Director. She reports to Sanskrati Pathak Sail, Country HRD Lead, Ipsos India.

  25.12.21
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  Consumer Behaviour Publication

  A Year in Review - 2021

  What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?

  20.12.21
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  Retail Publication

  Organized Retail Landscape in COVID19 induced Renaissance

  Organized Retail Landscape in COVID19 induced Renaissance
  A POV by Abhishek Jha, Research Director, Mystery Shopping & Customer Experience, Ipsos India
  

  16.12.21
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  Data Analytics Publication

  Harnessing the Power of Data

  The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.

  06.12.21
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  Consumption Publication

  Ipsos Update – December 2021

  This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.

  01.12.21

• Our Newsletters

  Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

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  Consumption Publication

  The FOMO about D2C

  The FOMO about D2C;
  Authors - Geeta Lobo, Country Service Line Leader, Ipsos SIA (India) & Deepak H, Partner, Strategy 3, Ipsos India
  

  18.11.21
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  Multichannel Publication

  Channel Performance Management

  Three focus areas for driving growth.

  04.11.21
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  Globalisation Publication

  Global Trends 2021: Aftershocks and continuity

  Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.

  02.11.21
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  INDIAN CONSUMER MARKET Publication

  Fallout of Pandemic, a more pragmatic consumer - a POV by Shiva Agarwal, Executive Director, Ipsos India

  Fallout of Pandemic – a more pragmatic consumer - a POV by Shiva Agarwal, Executive Director, Ipsos India.
  The pandemic has surely driven home the need and the newfound pleasure in all things simple, natural and organic (no, not the corporate jargon organic!)
  

  27.10.21
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  Customer Experience Publication

  Bridging the Brand Experience Gap

  How to align brand promise and customer experience for business success

  23.09.21
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  Product Testing Publication

  Ipsos brings Product Testing (PT) Express into India

  Ipsos a global market research company has brought its agile product testing solution, Product Testing (PT) Express, into India.

  16.09.21