Insight Hub

The Virtual Pillbox: Trends Shaping E-Pharmacy Today
Healthcare

The Virtual Pillbox: Trends Shaping E-Pharmacy Today

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Empathy: The New currency of Brand Connection
Brands

Empathy: The New currency of Brand Connection

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Tech in schools - Yay or Nay?
Education

Tech in schools - Yay or Nay?

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All content

  • Is India Harnessing its Demographic Dividend?
    Demographic change Publication

    Is India Harnessing its Demographic Dividend?

    India, now the most populous nation globally, stands poised to benefit from its demographic dividend thanks to a youthful and expansive workforce. To capitalize on this demographic advantage, India must invest in education, healthcare, and skills development while addressing gender disparities and labor market reforms to truly unleash its economic potential.
  • Dear Brands, Are You Silver Savvy?
    Generations Publication

    Dear Brands, Are You Silver Savvy?

    The article highlights the growing spending power of India's “Silvers,” urging brands to cater to their diverse needs and preferences.
  • Speed up Product Testing by up to 50% with Ipsos Synthetic Data
    Innovation Publication

    Speed up Product Testing by up to 50% with Ipsos Synthetic Data

    Accelerate product development with synthetic consumers
  • Influence and Impact: A deep dive into User Generated Content and Influencer Marketing
    Brand Influencers Publication

    Influence and Impact: A deep dive into User Generated Content and Influencer Marketing

    As brands navigate the ever-evolving world of marketing, User-Generated Content (UGC) and Influencer Marketing have emerged as two of the most impactful strategies for forging these connections.
  • ROLE OF USER EXPERIENCE (UX) AMIDST 'SCREENIFICATION' IN AUTOMOBILES
    automotive Publication

    ROLE OF USER EXPERIENCE (UX) AMIDST 'SCREENIFICATION' IN AUTOMOBILES

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.

  • Our Newsletters

    Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

    Subscribe
  • India's Multi-Fuel Journey Towards Sustainable Mobility and Energy Independence
    automotive Publication

    India's Multi-Fuel Journey Towards Sustainable Mobility and Energy Independence

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.
  • India's Automotive Industry at the Crossroads of Nationalism and Globalization
    automotive Publication

    India's Automotive Industry at the Crossroads of Nationalism and Globalization

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.
  • Beyond Commute- Empowering people via Last Mile Mobility
    automotive Publication

    Beyond Commute- Empowering people via Last Mile Mobility

    This article is part of a thought leadership series by the Ipsos Auto sector expert group. This team of experts in the automotive sector join forces to share their unique perspectives and insights about the latest trends, innovations, and happenings in the auto industry. The intent is to keep our clients informed and up-to-date through the lens of research.
  • Ipsos Total Access
    Artificial Intelligence Publication

    Ipsos Total Access

    Mobile, Online, Hybrid, Multi-mode, Offline
  • Agile Delivery
    Artificial Intelligence Publication

    IPSOS, WIRED FOR AGILITY

    Ipsos in India offers a suite of Agile solutions that supplement our other solutions across product lines. A specialist team is designed to execute these projects in as little as 2 weeks to a mere few hours.
  • Ipsos Update – June 2025
    Ipsos Update Publication

    Ipsos Update – June 2025

    Generations, ESG, Fandom … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
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