Insight Hub

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  Brands Survey

  The Most Influential Brands of India 2017

  Indian homegrown brands race into the top 10 as research major Ipsos unveiled the findings of the Top 20 Most Influential Brands in India for 2016

  11.07.17
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  Device Agnostic Publication

  Device Agnostic Surveys a Necessary Evolution 2017

  What are device-agnostic surveys? “Device-agnostic” implies that respondents can take in-browser surveys on any device they choose.

  04.07.17
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  Ipsos Update Publication

  Ipsos Update - July 2017

  Welcome to the July edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.

  03.07.17
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  Economic Pulse Publication

  The Economic Pulse of the World - June 2017

  The average global economic assessment of national economies surveyed in 26 countries remains unchanged with 45% of global citizens rating their national economies as ‘good’.

  03.07.17
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  Innovation Publication

  Conquering Complexity: The Coming Revolution in Oncology Biomarker Testing

  Despite the advent of targeted therapies and the associated rise in the use of companion and complementary diagnostics, we are only just emerging from the initial exploratory stages of oncology biomarker testing. As will be argued in this paper, we are on the cusp of a much more radical revolution, and the molecular diagnostics landscape is set to change dramatically in the coming decades. It is crucial that any company entering this space prepare for this imminent upheaval and plan their launch strategy accordingly.

  21.06.17

• Our Newsletters

  Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

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  Surveys Publication

  The Role of Surveys in the Age of Behavioural Science

  A challenge that market research is increasingly facing is why, in a world where behavioural science apparently suggests that are limits to what consumers tell us, do we continue to ask questions?

  20.06.17
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  Overnight Services Publication

  The Need for Speed: Overnight Qual

  To stay in touch with the sheer pace of information delivery, we’ve created a fast and lean qualitative approach – Overnight Qual – to deliver insights at speed.

  14.04.17
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  Flair Publication

  Flair Thailand 2017 - Beyond the concerns

  Welcome to Ipsos Flair, Thailand. Our 2017 rendition, “Beyond the concerns”, offers a unique perspective on the mood of the country. 2017 represents a crucial year for the Thai economy which has latterly suffered from weak growth.

  28.02.17
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  Business Publication

  3D Printing - The 3D Opportunity

  The genesis of a new realm of possibility in manufacturing and supply chain. 3D printing is truly revolutionary. The ability to print bespoke parts and products will transform industrial manufacturing as well as many other sectors including Healthcare.

  30.01.17
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  Public opinion Survey

  Youth of the Nation Poll India

  India’s highest rated news app Inshorts in association with Ipsos, has released the findings of the second edition of a large opinion poll – Youth of the Nation Poll.

  30.12.16
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  Consumers Survey

  47% Indians Prefer Company Certified Showrooms For Used Car

  Price, less depreciation, social status upgrade via luxury cars make used cars ownership attractive. Negative perceptions of vehicle ROI, lifespan, stigma take sheen off used cars. About half (47%) Indians said that they would consider buying a Used Car from a Company Showroom; according to a new study by global market research company Ipsos.

  29.09.16