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Indian Public Relations Market to reach ₹4,500 crore by 2030: PRCAI SPRINT 2026
• Indian Public Relation industry grew 11% in FY26 to reach ₹3,230 crore; accounting for 12.6% of the Asia-Pacific market.
• Government's share of top client categories has nearly tripled, from 4% in 2022 to 11% in 2026, even as private corporates slip and start-ups surge nearly 4X, marking fundamental shifts in who is buying Public Relations in India
• Reputation now drives real business outcomes; 96% credit PR with building investor confidence, an equal 96% with customer loyalty, and 83% with crisis resilience
• AI investment has more than tripled in three years, from 2% to 7% of revenues, yet giants to mid-sized to emerging firms are placing entirely different strategic bets
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Urban Indians upbeat on country, economy: Ipsos What Worries the World
Unemployment, graft, crime, emerge top concerns of urban Indians in May 2026
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India’s Consumer Sentiment Dips in June Amid Fuel Crisis
Still Tops Global Consumer Confidence Index: LSEG-Ipsos PCSI;
Global consumer confidence shows uptick for second consecutive month;
Sentiment in Europe rises significantly
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India's Obesity Crisis is a Market Shaping Force
Unpacking the Massive Shift in Consumer's Psychology
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FIFA World Cup 2026: A Global Spectacle Ignites Indian Fandom Despite Distance and Disruption Concerns
Ipsos Survey reveals 59% of Indians plan to watch the tournament, strong backing for Argentina, and high anticipation shaped by iconic players, late-night viewing, and weather uncertainties
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On World Environment Day, 71% Indians Say AI’s Societal Benefits Outweigh Environmental Costs: Ipsos AI Monitor 2026
Western Markets Show Greater Skepticism;
India Sees Strong AI Adoption and Optimism, Alongside Nuanced Trust Dynamics;
New insights reveal Urban Indians are embracing artificial intelligence at scale while calling for transparency and responsible deployment
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India Tops Global Consumer Confidence Rankings in May: LSEG-Ipsos PCSI
Stronger outlook on finances, investments and the economy lifts sentiment, even as job concerns linger.
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Unlock your Brand's AI visibility with Ipsos Synthesio's GEO
Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.
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Ipsos Synthesio's AI Visibility solution taps into new consumer search behaviour to give brands the right presence
TRACK and OPTIMISE your brand's LLM presence when it matters.