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Consumers Publication

Ipsos Ramadan Treats

In the Ipsos Ramadan Treats report, the team uncovered how consumers are leveraging digital solutions to manage Ramadan expenses, social media's influence on meal preparation and breaking-fast trends and also which brands are capturing the hearts and screens of consumers during Ramadan.

11.04.25

Brands Survey

[WEBINAR] - Driving Brand Desire Through Festive Creative Impact

The Ipsos Creative Excellence & Social Intelligence Analytics team discussed the key shifts and trends in festive campaigns provide key thought-starters to all the brand custodians who are responsible to shape future brand communications and campaigns

05.05.21

Brands Survey

[WEBINAR] - Brand Marketing through the Pandemic and Beyond

The Ipsos Brand Health Tracking team looked at how the pandemic is evolving from the consumer perspective and what brands can do to stay relevant and look towards the future at some of the lessons & learnings for brand marketing in the post pandemic era.

19.03.21

Consumer Behaviour Publication

Ipsos SEA Report: Living in Crisis [Wave 3]

An Ipsos journey to study evolving consumer opinions and behaviours around the crisis in the 6 Southeast Asian markets.

21.01.21

Understanding the coronavirus crisis | COVID-19 | Ipsos | Signals

Market Research Publication

Signals #10: Understanding the coronavirus crisis – the story so far

This special tenth edition of our Signals digest recaps on the content we have featured across the series and looks back at some of the defining moments of the crisis so far.

28.07.20

Society Publication

Covid Access: Insights to Winning in The New Normal

This latest syndicated study by Ipsos in South East Asia provides a deep dive on consumer, concerns, behaviors and emotions and uncovers key themes to ground and inform your brand and innovation decisions

07.07.20