AI Symposium | The Human Edge in an AI-Powered World

We are delighted to invite you to save the date for the Ipsos I&O AI Symposium, The Human Edge in an AI-Powered World, taking place on 1 October. Join us for an inspiring afternoon exploring how AI is reshaping research, communication and decision-making. 

Through thought-provoking presentations and real-world examples, we'll examine both the opportunities AI creates and the essential role that human expertise continues to play.

As AI evolves at an unprecedented pace, organisations are discovering new ways to generate insights faster and make better-informed decisions. At the same time, important questions remain. What works in practice? Which tasks can be entrusted to AI, and where does human judgement make the difference?

To explore these questions, we are bringing together experts from academia, business, the public sector and the research industry to share their perspectives, experiences and practical applications.

We are proud to welcome the following keynote speakers:

• Nart Wielaard – writer and entrepreneur in the field of digital technology, and one of the initiators of the 'zero person company' experiment shares his vision on embedding AI(agents) in our lives.
• Manuel Garcia-Garcia – internationally recognised neuroscientist and Global Lead of Science Activation, Research & Strategy at Ipsos, and author of Smarter Together: How We Think, Feel and Decide with AI.

The event will also feature organisations sharing real-world AI use cases and practical lessons from both the public and private sectors, including:

• How AI-powered moderation at scale was used to uncover new opportunities for NexGen cooking at a leading food company;
• How PersonaBots helped optimize communications for Milieudefensie, together with communications strategist Victor van den Belt;
• How synthetic data enhanced customer experience (CX) research for a major international transportation company, presented by Markus Eberl, Chief Analytics Officer at Ipsos Germany.

The program will cover a broad range of topics, including AI-powered pretesting, digital brand positioning, AI moderation, synthetic data, and PersonaBots. The event will conclude with Ipsos AI experts sharing their perspectives on the future of insights and the evolving role of AI in research.
 
The full programme will be announced later this summer.

Practical information

• Date: 1 October
• Time: 14:00 – 18:00
• Location: Ipsos I&O, Amstelveenseweg 760, Amsterdam
• Language: English
• Networking drinks: From 17:00 onwards

We look forward to welcoming you on October 1^st!