[WEBINAR] The role of AI in the Insights Industry
In a series of lunch sessions, Reineke Reitsma will explain and explore how AI can support and change your role. Learn about its potential to transform the market research process, from qualitative interviews to advanced data analytics. Will AI augment human understanding or become a barrier?
The first session on December 12th will focus on the evolution of AI in market research, and cover topics like ideation, data analyses, and synthetic users.
Speakers :
-
Reineke Reitsma, Head of Data & Technology
![[WEBINAR] The role of AI within Qualitative Research](/sites/default/files/styles/related_more_insights/public/ct/event/2023-12/Firefly%20two%20people%2C%20one%20Artificial%20intelligence%2C%20and%20the%20other%20an%20actual%20human%2C%20leave%20space%20on%20the%20l.jpg?itok=D6-lI8ec)
