Changing healthcare requires more knowledge of the industry

The healthcare industry faces a challenge. Demands from within society are getting bigger: lifestyles change, the population is aging, governments change policies, research expands and patients are more educated and empowered. There is a spike in demand, but the same quality and budgets are in place. This means that priorities in the industry must change.

pharmacistGrowing need of understanding

Pharmaceuticals, companies and manufacturers must adapt to this changing situation. Efficiency of technology and diagnostics must be increased. Knowledge of the industry, therapies and pharmacovigilance practices is critical.
Ipsos inspires pharmaceuticals, bio-tech companies and medical device manufacturers to create better and healthier products, all around the world. We combine our knowledge with healthcare expertise to select the right tool for your business question.


Case studies
We have conducted several online communities among health care professionals, patients and users of new appliances. If you want to read more about them, download the presentation Ipsos Communities in HC here.


Curious about what consumers think about healthcare developments and the way they interact with their doctor? Read our full report Digital Doctor about Trends in Connected Health here.

 

Click here if you want to read more about our research solutions.


Please contact us if you want to know more about our approach.
 

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