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Artificial Intelligence (AI)

Artificial Intelligence (AI)

Product Testing News

Ipsos Launches Product Studio: A New Era of Product Testing

Discover Product Studio by Ipsos: Where AI speed, scientific rigor, and deep human insight converge.

27.05.26

Healthcare Publication

Navigating the AI Confidence Trap: Ensuring Strategic Success Through Validated Insights and Expertise

In this Ipsos Point of View, discover how to harness AI's speed without falling into the confidence trap.

27.05.26

Artificial Intelligence (AI) Publication

CX Signals GenAI: Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews

Harness the power of social media and reviews to help improve your Customer Experience (CX).

19.05.26

Politics Survey

Know the New America & Beyond: April 2026

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world

01.05.26

Ipsos Update Publication

Ipsos Update – May 2026

Iran, Climate Change, America … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

01.05.26

Advertising Publication

From Overwhelm to Opportunity

Five steps to scale social creative impact, not just volume.

30.04.26

Artificial Intelligence (AI) Publication

Calibrating Synthetic Confidence

Navigating the complex realm of statistical utility for synthetic boosts.

19.03.26

Global Voices of Experience 2026 - Ipsos

Customer Experience Survey

What keeps CX and EX leaders up at night?

We have launched the fourth edition of our Ipsos study, Global Voices of Experience 2026 which analyses the opinions of CX and EX professionals around the world. This study diagnoses the current state of experience management, identifies priorities and critical challenges, and forecasts future directions, including the evolving role of AI.

19.03.26