Ipsos @ Cannes Lions 2024

Citizen Cannes: Context or Chaos? Your Choice
RTL Beach - La Croisette
From 17 to 21st June
In collaboration with the broadcasting and media powerhouse RTL Ad Alliance, Ipsos will host a series of interactive events throughout the week at the vibrant RTL Beach on the Croisette, with marketers and industry leaders who have expertly navigated their brand’s context, acted with empathy, and managed expectations to flourish amidst chaos.
Hosted by Ipsos' CEO, Ben Page, Ipsos will co-host a series of talks and events in partnership with RTL Ad Alliance, we will bring together brands, society and creative experts to explore how deep consumer insights help shape effective, best-in-class marketing strategies and campaigns.
Why Does Everything Look the Same?
Palais des Festivals
21st June - 11:30AM (45min)
The era we are travelling in seems to produce a culture of sameness. It is an issue for marketers, who trade in distinctiveness. Discover what's driving this move towards sameness, why the shift towards low-attention media is exacerbating the problem and – importantly – what brands can actually do to break free.
With the participation of Eleanor Thornton-Firkin, Head of Creative Excellence, Ipsos in United Kingdom.
This event is part of the Cannes Lions 2024. A valid pass will be required to access the Palais des Festivals where the conferences will take place.
Ipsos @ Female Quotient
Hôtel Martinez
TBD
As a longstanding partner of the Female Quotient, Ipsos is proud to participate and host a range of panel discussions on creativity, and ESG themes @ the Equality Lounge, Martinez stage.
More information will be available soon, stay tuned!