Ipsos.Digital, a fully automated online market research platform, offering clients access to fast, simplified global research capabilities and insights. This tool seamlessly provides clients with the best of technology and expertise and applies Ipsos’ principles of Security, Simplicity, Speed and Substance.
Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
Ipsos Update
This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.
This month sees us reflect on the impacts of the Covid-19 pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the French election ahead of this month’s vote, alongside the latest polling on the Ukraine conflict.
Two years into the unprecedented upheavals instigated by a global pandemic, it feels like a good moment to take stock and think about what we have learned during this dramatic period.
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
Political opinion polls come under great scrutiny in the run-up to elections, as we try to make sense of often changing and sometimes fragmenting political landscapes. But by implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
Put people at the heart of your decisions.
As competition among universities rises, many are turning to social listening to attract students and grow their brands.
This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
Ipsos’ Future of Insights series examines the various ways the insight function is transforming and how to elevate its impact.