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Artificial Intelligence
Discover, generate, and screen your ideas, concepts, products and packaging with generative and analytical artificial intelligence.
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Spotlight*KSA – The 2024 Ramadan Handbook
The 2024 Ramadan Handbook delves into behaviors, shopping trends, and attitudes towards ads, and presents five unique personas illustrating the diverse experiences of the holy month.
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Most Influential Brands in Saudi Arabia – 2023
Ipsos' Most Influential Brands Survey for Saudi Arabia shows a technology brand in the lead, with 6 local brands making the top 10.
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The Metaverse and The Future of Travel: Five Things to Consider About Travel in the Metaverse
The Metaverse's impact on travel and tourism.
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Ipsos Update – September 2023
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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