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Spotlight*KSA - Shopper Behaviour & Attitudes
Despite valuing products over experiences, shoppers in Saudi Arabia are quite deliberate in their purchase decisions.
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Spotlight*KSA - Views on food & health
Despite 83% of people in Saudi Arabia believing they're in good health, their habits suggest a disconnect between perception and reality.
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Saudi Arabia's 2034 World Cup Bid: A Global Buzz!
Saudi Arabia’s bid for the FIFA World Cup 2034 is generating immense global excitement.
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Spotlight*KSA: Views On Inflation
As part of the Spotlight*KSA series, this report delves into public perceptions regarding the rising prices in the Kingdom.
Brand
How do you create a brand that evolves and wins with changing context?
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Saudi Arabia’s Primary Consumer Sentiment Index - May 2024
Consumer sentiment index in Saudi Arabia is at 72.7.
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Ipsos in MENA launches She Speaks 2024 in Saudi Arabia
Building on the huge success of the syndicated study "She Speaks," Ipsos in MENA presents its latest and reinvented edition of the study in Saudi Arabia.