Consumer Behaviour

Two months after the first coronavirus outbreak reports, China loses its status of consumer sentiment champion to Saudi Arabia while Italy, Japan, South Korea, Mexico and the United States see a notable drop in their expectations Index since February.

Global consumer confidence index has barely changed since the COVID-19 virus outbreak, but China’s national index is down by more than four points.

In this changing world, retailers need to adapt to remain relevant and competitive.

Global Consumer Confidence Index in December is at the lowest since May 2017.

Half of the 24 economies surveyed show a significant three-month decline in their Consumer Confidence Index.

Luxury as a sanctuary reconnecting with what is essential: quality, beauty, sustainability.

A new approach to Point of Sales activation

Survey Spotlights “Global Affluencers” – First to try. First to buy. The Powerful Global Target Group Driving Purchases and Early Adoption Across Category.

Turkey, France, India, China Show Largest Drops; Brazil, Saudi Arabia Largest Increases. More Countries See Decreases than Gains in Jobs, Expectations and Investment Indices.