Market Research

This month’s research digest from Ipsos around the world looks at headlines of the coronavirus crisis, while exploring a range of different topics, including gender equality at work, digital health and the sustainability agenda.

The second edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.

Doing research during a crisis allows businesses to better predict and prepare for what to do next.

Grounded by budget or global circumstances? Keep your learning plan on track with these approaches that deliver qualitative insight from afar.

The leading shared survey vehicle when representation, speed and cost efficiency are critical.

The decision to move from offline to online research should not be “if”, but when.

This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.

Gender equality at work is still not achieved as nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day. By contrast, only 16% of women globally say such jokes or stories are acceptable.

View our on demand webinar featuring results from our Digital Doctor 2020 report - a comprehensive look into the digital transformation of healthcare.