Ipsos Advantage
Ipsos Advantage

The Ipsos Advantage - AI Powered Solutions

Meeting your end-to-end needs with solutions backed by Artificial & Human Intelligence.

At the heart of Ipsos are our people and we provide access to millions of real people around the world.
Combining Artificial Intelligence with Human Intelligence to deliver deeper understanding and better decisions. 

Augmenting speed
Augmenting insights
Augmenting trust 

To turn complexity into clarity. 
And clarity into impact. 
This is what we call Augmented Ipsos. 

 

Ipsos AI-Powered Solutions

Our Suite of AI Solutions

Meeting your end-to-end needs with solutions backed by Artificial & Human Intelligence

Explore our AI-Powered Solutions

SOCIETY

MARKET & BRAND

INNOVATION

CREATIVE & MEDIA

EXPERIENCE

SIGNALS GENAI
Transforms social signals into insights in less than 60 seconds

VISION AI
Turns images into insight 

IPSOS PERSONABOTS
Brings targets (consumers,
customers, patients …)
to life

IPSOS CO-MODERATOR BOTS
Get breadth and depth
of qualitative insight

Communities
DYNAMIC DIGITAL TWINS
Blends simulation with
human voices in communities

CONVERSATION BOT
AI-enhanced conversation
embedded in communities

CENSYDIAM MOTIVATION AI
Connect brand decisions to the motives that really drive people

 

IPSOS SYNTHESIO AI VISIBILITY
Track and optimise your brand visibility in AI search results

AI UX BRAND IMPACT AUDIT
Measures UX impact on brand desire

Innovation
COLLECTIVE INNOVATION
End-to-end framework to discover, define and develop successful innovations

INNOEXPLORER AI
Generates ideas, concepts, products, packages, and predicts their potential 

INNOPREDICT AI
Predicts future potential of early-stage concepts

PRODUCT TESTING WITH SYNTHETIC DATA
Augments human samples with synthetic twins

PRODUCT VIEW AI
Product testing observation at scale via image uploads

PRODUCT TRANSFER
Predicts how products transfer across markets

PRODUCT STUDIO
AI-native product testing platform - empowers businesses to build products that win

Innovation-Pack
AI PACK SUITE
Bringing the best of AI with pack expertise

CREATIVE|SPARK AI
Evaluates ad effectiveness in a matter of minutes

CREATIVE|LABS
Real-time exploration into early-stage ideas

Experience - UX 
AI-MODERATED USABILITY TESTING
AI-moderated usability testing trained by Ipsos UX researchers

AI-MODERATED USER INTERVIEWS
AI-moderated user interviews trained by UX researchers 

AI UX HEURISTICS AUDIT
Same day UX optimisation guidance

AI UX BENCHMARK AUDIT
Benchmarks UX against best practices

AI UX COMPETITIVE AUDIT
Identifies UX strengths,  weaknesses and market gaps vs. competitors

Experience - CX 
IPSOS CX SIGNALS
Accesses unfiltered customer sentiment of social media

IPSOS CX PERSONABOT
Brings customers to life

FORCES OF CX AI
Turns unstructured feedback into roadmap for experience improvement

Society
Market & Brand
Innovation
Creative & Media
Experience