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Featured insights & publications
政治
Survey
了解美國最新動態與全球觀點 : 2026年 5月
閱讀每月來自益普索的最佳見解 —— 為全球民眾量身定制的美國報告
01.06.26
交通
Survey
2026 益普索移動與生活報告
25.05.26
顧客體驗
Publication
益普索觀點 — 從「傾聽」到「行動」: Ipsos 客戶體驗管理 (CEM) 解決方案
21.05.26
世代
Publication
益普索 2026 世代報告:延續與分裂
18.05.26
廣告
Publication
益普索觀點 — 智慧行銷新紀元:以 AI 為核心,讓人類創意得以有效規模化
15.05.26
2026 年 益普索人類與氣候變遷報告
Read More
Healthcare
22.04.26
益普索觀點 — 長壽轉型 : 新時代長壽醫學中 醫師的角色
Show more
Brands
15.04.26
益普索觀點 — 化資訊為決策 : 人類智慧(HI)+人工智慧(AI) 如何讓品牌資產具備執行力
Show more
All content
Automotive
Ipsos Voices
The Death of Car Ownership?
The data says not yet. But the cracks are real — and they point to where the future is heading, says Alexandre De Saint-Léon.
12.05.26
政治
Survey
了解美國最新動態與全球觀點 : 2026年 4月
閱讀每月來自益普索的最佳見解 —— 為全球民眾量身定制的美國報告
07.05.26
Ipsos Update
Publication
Ipsos Update – May 2026
Iran, Climate Change, America … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
05.05.26
Sustainability
Survey
2026 年 益普索人類與氣候變遷報告
在今年的報告中,我們檢視了個體在氣候變遷危機中採取行動的需求、整向淨零排放的轉型,以及 2026 年 ESG 在企業優先事項扮演地的角色。
30.04.26
Consumer Confidence Index
Survey
2026 年 4 月:受美伊戰爭持續影響,全球消費者信心急遽下降
2026 年 4 月,益普索消費者信心指數顯示,在所有四個子指數全面下滑的情形下,有 20 個國家的數據顯著下降。
27.04.26
Healthcare
Publication
益普索觀點 — 長壽轉型 : 新時代長壽醫學中 醫師的角色
長壽醫學正在改變醫病關係及互動。下載我們的架構,協助醫療保健專業人士應對新型態的患者預期與結構性障礙。
22.04.26
Brands
Publication
益普索觀點 — 化資訊為決策 : 人類智慧(HI)+人工智慧(AI) 如何讓品牌資產具備執行力
探索如何結合人類智慧(HI)與人工智慧(AI),將靜態的品牌資產指標轉變為動態且具前瞻性的系統,從而驅動真實的商業決策。
15.04.26
Customer Relationship
Ipsos Voices
Gaming the Score: When Feedback Becomes Fiction
Uncover the hidden forces distorting your customer feedback and learn how to stop survey gaming from sabotaging your success in this article by Rollo Grayson, Global Head of Products, Customer Experience, Ipsos
13.04.26
Ipsos Update
Publication
Ipsos Update – April 2026
Iran, International Women's Day, Mobility… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
02.04.26
Consumer Confidence Index
Survey
March 2026: Global consumer confidence declines for first time in nearly a year
Current and Investment sub-indices both fall this month
31.03.26
Politics
Survey
了解美國最新動態與全球觀點 : 2026年 3月
閱讀每月來自益普索的最佳見解 —— 為全球民眾量身定制的美國報告
30.03.26
Happiness
Survey
2026年 全球幸福感報告
根據益普索對全球 29 個國家的調查,2026 年幸福感第一二高的國家為印尼與荷蘭。
24.03.26
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