Digital Doctor 2023: What is the digital reality among Doctors in the era of AI and patient empowerment?

Digital Doctor is an essential multi-market study for those looking to understand the views of primary care physicians (PCPs) towards digital and connected health. Including for the first-time speciality comparisons between the views of PCPs and paediatricians, oncologists, and neurologists, Digital Doctor provides a comprehensive view of digital behaviour and trends.
Ipsos explores some of the key trends in 2023, including:

1. Patient empowerment becoming central to connected health solutions, despite misdiagnosis concerns
2. A shift in remote engagement points to a new post-pandemic “normal” for telehealth
3. Opportunities to drive adoption of Artificial Intelligence and Digital Therapeutics 
4. A move to an omnichannel reality requires a shift towards a more consumer centric model
5. A drive towards a more sustainable and equitable future.

With analysis available at both a global and market level, contact [email protected] to learn more about Digital Doctor 2023 and our custom workshop packages.