Ipsos Focus Groups on Cameron's Speech for BBC News
Ipsos has carried out a focus group for BBC News during David Cameron's conference speech, as they did last week for Gordon Brown's speech.
Ipsos has carried out a focus group for BBC News during David Cameron's conference speech, as they did last week for Gordon Brown's speech. The panel of floating voters from Stafford, a marginal constituency, used electronic key pads to register their approval or disapproval whilst watching the speech.
You can see the results of the focus group and how the technology works on the BBC News website.
