Polling

Pounds on a graph
Business Survey

Economic optimism falls as 7 in 10 businesses report increased costs from Iran war, nearly a third passing on costs to customers

New Ipsos polling reveals growing economic pessimism and the tangible impact of the Iran conflict on costs, though businesses continue to favour Labour over the Conservatives and Reform on key economic and business policies.
Black-and-white photograph-style view of a blurred crowd in front of the Palace of Westminster
Public opinion Survey

Britons split on increased defence spending as public resists core tax and spend trade-offs

London, UK. New polling from Ipsos, conducted between 22–25 May 2026, reveals that British public opinion on increased defence spending is finely balanced.
Scottish Parliament
Politics Survey

Ipsos Polling confirms Holyrood26 as the “loveless election” in Scots minds

More Scots feel negative than positive about the Holyrood election result, with ‘disappointed’ and ‘frustrated’ the most common words chosen to describe how they feel about it.
polling station sign
Public opinion Survey

Reform hold 7-point lead over Labour - Ipsos poll

London, UK. Ipsos’ latest Political Monitor is now released, with fieldwork carried out 14-20 May 2026.
Manchester
Polling Ipsos Voices

Labour feeling the Burnham

Pulse Check - January 2026
Present
Polling Ipsos Voices

2025 Political Opinion Polls Wrapped

Pulse Check - December 2025
A hand casting a ballot into a box
Politics Survey

The State of Democracy 2025: Fake news, lack of accountability, extremism and corruption seen as top threats to democracy across Europe and the US

A new Ipsos KnowledgePanel survey offers an in-depth analysis of democratic perceptions in 9 Western countries, highlighting dissatisfaction with democracy and deep worries about its future.
Union Jack Umbrella
Polling Ipsos Voices

Negative public mood following Budget

Pulse Check - November 2025
Dr using laptop
Polling Ipsos Voices

Little public support for doctors strikes

Pulse Check - October 2025
Kemi Badenoch
Polling Survey

Only one in five think Badenoch will become Prime Minister, but majority still predict the Conservatives will win again in future

New polling from Ipsos in the UK shows that only one in five (22%) expect Kemi Badenoch to become Prime Minister, against three in five saying it is unlikely (63%).
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