Just six in ten realise that dementia is a cause of death, new Ipsos polling for Alzheimer’s Research UK shows

In nationally representative research, carried out over 4 weeks of telephone interviews across the UK, 60% of respondents (without a dementia diagnosis) agree with the statement “dementia is a cause of death”.

Other key findings from the survey include:

  • Nearly half (49%) of adults without a dementia diagnosis agree with the statement “dementia is the health condition I fear most about getting in the future”
  • Over half of adults (51%) appear to be sceptical of treatments currently available, saying they are not effective (not very or not at all).
  • More than half (56%) of respondents without a dementia diagnosis agree that one day, the diseases that cause dementia will be cured.
  • Support for dementia research remains strong, with two-thirds (66%) of people saying they would consider getting involved in medical research. 

Technical note
Alzheimer’s Research UK Dementia Attitudes Monitor Wave 3 2023 - Research was carried out by Ipsos on behalf of Alzheimer’s Research UK with a nationally representative quota sample of 2,530 adults in the United Kingdom aged 18+, using its telephone omnibus survey between 7 June and 5 July 2023. The survey data has been weighted to the known national population proportions of this audience for age within gender, government office region within gender, working status, ethnicity, and social grade. There was also an ethnic minority boost within this resulting in a total sample of 604 adults from an ethnic minority background.

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