Reputation Council - November 2014

Our ninth sitting of the Ipsos Reputation Council has brought together over 140 senior communicators based in 22 different countries, with industry experts from Africa and the Middle East taking part for the first time.

Welcome to the latest briefing from the Reputation Council. Our ninth sitting has brought together over 140 senior communicators based in 22 different countries, with industry experts from Africa and the Middle East taking part for the first time.

Bringing a global perspective to some of the key issues facing corporate communicators today, the Reputation Council looks at how to address these reputational challenges using every tool in your toolkit.

As always, if you would like to discuss any of the issues raised in this report, or find out more about what we do, please get in touch.

This wave of the research investigates:

  • How can an issues-based approach to communications enable you to have more meaningful conversations with stakeholders?
  • What are the barriers to and enablers of engagement with different stakeholder groups?
  • What role does country of origin play in your reputation toolkit?

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