Search
-
Smartificial Intelligence
In the age of Artificial Intelligence who comes out on top in the fight for optimisation; man, or machines?
-
Music consumption of CDs is in decline
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
-
Linkage Analysis: Data's Hidden Stories
In the age of big data there never seems to be a shortage of stats and figures. Linkage analysis combines survey data with a client’s in-house statistics to create richer insights.
-
Ipsos Research Highlights - September 2017
Ipsos's Research Highlights for September 2017 includes Brexit as the biggest issue facing Britain, an improvement in Jeremy Corbyn's ratings and Ipsos Lates.
-
Patient-Centricity: Decoding The Buzzword
No matter how you slice it, pharmaceutical companies across the industry are scrambling to be perceived as putting the patient first. But who is making good on this? What more needs to be done?
-
Passive Perceptions
The TouchPoints Survey combines passive and survey data to ensure that a high level of granularity and detail is achieved at no extra burden to the participants.
-
Ipsos Research Highlights - August 2017
Ipsos's Research Highlights for August 2017 includes seven in ten Britons think the country is on the wrong track but Global Consumer Confidence is on the rise.
-
Virtual Reality (VR): What's the Reality?
Working in partnership with the BBC we conducted an ethnographic exploration into the challenges and opportunities of VR with UK audiences.
-
Passive Simplicity: The Future For TV And Radio Audience Measurement
In the field of audience measurement, the greatest understanding comes from observations which have the least impact on behaviour.
-
Social media is the stand out activity of parents around children
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.