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Regulated industries and the power of public opinion
Communicators intent on building their organisation’s reputation and protecting its licence to operate, need to be attuned to the shifting tides of public opinion to help manage risk and maximise opportunity.
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Ipsos Research Highlights - May 2019
As Brexit deadlock continues nearly seven in ten see Brexit as the UK’s biggest issue. As concern about crime increases, we look at the impact of fake news and ask are we becoming more environmentally conscious? All this and the underlying attitudes to the EU in our roundup of this month’s releases.
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Ipsos Update - May 2019
May’s edition presents Ipsos’ latest research and thinking on topics including climate change, our ‘vices’ – or morally questionable behaviours, driverless cars, shopper technology, creative advertising and trends in MENA.
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Ipsos Research Highlights - March 2019
Welcome to Highlights where we see Theresa May still struggling with Britain's withdrawal from the European Union, concern about crime increases and are we becoming more environmentally conscious?
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Ipsos Update – March 2019
March’s Ipsos Update presents our latest research on the future of the global population, ageing and attitudes towards automation. We also introduce new white papers on mothers in Asia, Japanese society and brand-building advertising campaigns.
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Ipsos Research Highlights - February 2019
Welcome to our review of 2019 so far. It's been a tough start for Theresa May as confidence to get a good Brexit deal continues to fall. Meanwhile as Labour rebels leave the party, we have record levels of public dissatisfaction with Jeremy Corbyn.
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Research futures: Drivers and scenarios for the next decade
In ten years’ time, the research ecosystem will look very different. New scenarios on the future of research from Elsevier and Ipsos uncover the biggest drivers of change shaping how knowledge will be produced and shared in the future.
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Keeping it fresh: being on trend in food and drink
This paper will look at how five macro trends – which are shaped by consumers’ views on life and perceptions of the world that surrounds them – can provide inspiration for innovation.
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Ipsos Update - January 2019
The first Ipsos Update of 2019 highlights recent reports on people’s (mis)perceptions of reality, global security and food. It also features new white papers on trust in media, human curation in an AI world and how technology is disrupting the customer experience.
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The State of the Nation 2018
The UK Social Research Institute reviews the state of the nation in 2018, drawing on key trends and developments that have touched the nation from Brexit to the NHS.