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Conversations with AI Part II: Unveiling AI quality in qualitative workstreams
In this white paper we explore how generative AI can be used within qualitative research.
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What does the NHS Adult Inpatient Survey tell us about patient experiences, in the context of increased waiting times?
Molly Dawson looks at results from the 2022 Adult Inpatient Survey, coordinated by Ipsos on behalf of the Care Quality Commission. The data tells us that overall experience remains generally positive but is deteriorating across several areas, in particular waiting times, and there continues to be stark differences in experiences between patient groups…
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Building reputation in 2023: the link between corporate reputation and business efficiency
Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
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AI is making the world more nervous
One in three workers expect AI to lead to the loss of their current job.
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Brits want to fight climate change, but a third of consumers unaware of how to make homes greener
New research from Mitsubishi Electric and Ipsos reveals consumers want to support the environment, and there is growing consumer appetite for heat pump technology. It also finds a fundamental lack of understanding around energy efficiency, and underlines the need for the government to prioritise Net Zero awareness.
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3 in 5 Britons would prefer utilities to be publicly owned and operated
By contrast, 23% think utilities should be owned and operated privately according to a new Ipsos survey.
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Ipsos Update – August 2023
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Two thirds of people saving for unexpected expenses, holidays, special occasions or something else in the past 6 months
Adults across the UK are still saving despite the rising cost of living, new Ipsos research for the Money and Pensions Service (MaPS) suggests.
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Food Standard Agency's flagship survey shows 1 in 4 people are now food insecure
Since 2020, Ipsos has been running the Food Standard Agency’s (FSA) flagship survey, Food and You 2. Findings from the survey reveal that levels of food insecurity have reached 25%. This is an increase from 16% when the first wave of the study was conducted between July and October 2020.
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Majority of Britons support government regulation of AI to prevent job losses, with few expecting it to create more job opportunities than those that are lost
6 in 10 (64%) Britons think Artificial Intelligence (AI) will affect their job according to a new Ipsos UK KnowledgePanel survey.