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Public consultations are vital but need to be seen in a proper context
Mark Diffley highlights the advantages and disadvantages of conducting public consultations.
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Achieving social media success
Despite people predicting the end of social media every time Facebook shares drop, social media is now stronger than ever, writes Ines Nadal, Research Manager, Ipsos ASI.
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A Brilliant Year for Britishness
What does it mean to be British in 2012? Lauren Mattey, Andy McQuade and Jennifer Mallett of Ipsos Marketing ask the question in Brand Republic.
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Britons surprised by how Olympics brought country together
Most Britons are surprised by how much the Olympic Games has brought the country together, and think it will have a lasting positive impact on British society, according to new research by Ipsos for think-tank British Future.
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Ipsos Political Monitor August 2012
The Government and the three main political parties' leaders appear to have benefited from a possible Olympic feel-good effect as their satisfaction ratings rise, according to the August Ipsos Political Monitor.
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Olympics boosts opinion of BBC, Royal Family and London
Britons say the Olympic Games has had a positive effect on their views of the BBC, the Royal Family and the people of London, according to a new Ipsos post-Olympics poll.
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The Brits' approach to innovation - our understated nation
In this year of celebration Britain has the opportunity to showcase its innovative spirit, writes Jennifer Fisher of Ipsos Marketing in Brand Republic.
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Chugging: Is this how the public perceives charitable giving?
Phillip Westwood and Lewis Hill look at recent data on public views on fundraising techniques used by charities including `chugging'.
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Ain't got the time, ain't got the money
Money and time are always at a premium, but it's important to think about the future and engage with social media, writes Tara Beard-Knowland from Ipsos ASI in Brand Republic.
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Think BR: Communicating Britishness through advertising
Particularly this year, home-grown brands are emphasising their Britishness, writes Keith Glasspoole of Ipsos ASI in Brand Republic.