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Forecasting - the Asian Way
Sarah Phillips of Ipsos Health reports from the Ephmra 2011 conference in Shanghai, China for the Huffington Post UK.
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The customer comes first
Chris O'Brien reports on the changing outlook of Britain's financial journalists
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Social networks: size isn't everything
Ipsos MediaCT's latest Social Heat index reveals that engagement across social media platforms is not related to audience size and Twitter means more for businesses than Facebook.
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Conservatives trusted on their traditional strengths while public prefer Labour on `softer' issues
The Conservatives are most trusted by the public to preserve law and order while Labour are most trusted to give children and young people a good start in life and be fair to all sections of society.
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Ipsos shortlisted at 2011 MRS Awards
We are delighted to announce that Ipsos has been shortlisted for seven awards at the MRS Awards 2011.
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Ipsos appoints new Managing Director for Marketing
Ipsos today announces the appointment of Susan Malcolm as Managing Director for Ipsos Marketing in the UK.
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Reuters/Ipsos Political Monitor: September 2011
Conservatives regain lead over Labour as having the best policies on managing the economy.
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Scots stay wedded to public services being delivered by public bodies
Mark Diffley writes for Guardian's Public Leaders Network that the Scots are more determined than the rest of the UK to keep the private sector out of public services.
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UNICEF UK report examines children's well-being in UK, Sweden and Spain
Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.
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Ipsos MediaCT launches London MediaCell panel
Ipsos MediaCT is moving on to a test panel of over 350 respondents to passively measure their radio listening via MediaCell - Ipsos' mobile phone-based radio measurement system.