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Building reputation in an embattled sector
How can organisations in challenged sectors build reputation against a backdrop of persistent negativity?
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Ipsos Research Highlights - February 2018
Ipsos's Research Highlights for February 2018 includes Scotland Perils of Perception, a rise in public concern for the NHS and the most popular Royals.
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Decline in trust sparks call to action for Scottish third sector
Measuring public trust in charities on behalf of the Scottish Council for Voluntary Organisations (SCVO).
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Transport a block to business say Captains of Industry
Three-quarters of Captains of Industry agree that their company would have more opportunities to improve if the transport network was better.
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Public expectations of the NHS
In a guest blog for The King's Fund, Bobby Duffy explores public expectations of the NHS and other public services.
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What Scotland gets wrong - the perils of perception
Ipsos Scotland’s new Perils of Perception survey highlights how large the gap is between people’s perceptions of some key issues and features of Scotland’s population and the reality.
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Is there a real threat of a finance sector “Brexodus”?
Will the Banking & Finance Sector exit Britain post-Brexit, and what would be the consequences?
Ipsos’s latest research among MPs, Business Journalists and the General Public provides warning signals in terms of perceived likelihood of the financial sector moving from the UK to the EU, and highlights the serious consequences for any banks relocating abroad. -
How trust and corporate reputation will affect the roll-out of Open Banking
Open Banking may deliver the envisaged sea change in the financial services sector, but trust will be a big factor in determining who will take advantage of the opportunities.
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Drug pricing controversies are here to stay – what do consumers think?
Drug pricing has long been a key reputational issue for the pharmaceutical industry in the eyes of consumers. In light of recent media coverage of this issue, it is unlikely that perceptions are going to shift any time soon. However, many senior stakeholder groups are positive about the future of Pharmaceuticals.
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Get Fair or Fail: Why Fairness is Key to Business Success
Acknowledgement of customer experience (CX) as a driver of business performance is at an all-time high, with most companies making significant investments to meet their customers’ needs. But for many the question remains; how do you choose which customers or situations to prioritise?