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Politicians don't understand us
Nine in 10 top company executives think British politicians have a poor understanding of business, according to our 2012 Captains of Industry survey.
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Britain's bosses share concerns of the public over deficit
The top issues facing Britain today according to the 2012 Captains of Industry study conducted by Ipsos are the Government deficit (mentioned by 23%), Lack of economic growth (22%) and the Eurozone (20%).
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A complete dissolution of confidence: how it's not just Britain's banks that are no longer considered trustworthy
Now it is not just bankers that the public mistrust: Chris O'Brien of Ipsos Loyalty on how the influential are viewed with suspicion by the public.
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Public at `tipping point' on attitude towards cuts poll shows
People's attitudes towards cuts to public spending and reduced living standards may be reaching a `tipping point' with high concerns about the future effect on themselves and their family, an RSA commissioned survey suggests.
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The acceptability of carrots
Jane Eunson and Lorraine Murray on the moral acceptability of using financial incentives to change behaviour.
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Ipsos InnoQuest Asks "What's Your Archetype IQ?"
To help marketers better gauge the success potential of their latest innovations, Ipsos InnoQuest has developed a new Archetype IQ System for classifying consumer packaged goods innovations into 12 Archetype profiles.
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The Scarring of the British Shopper
Research shows that the current turbulent economic times could be significantly altering the mindset of British shoppers, writes Dr Tim Denison of Ipsos Retail Performance.
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The impact of Universal Credit
Research Director, Caroline Booth discusses our work with the Social Market Foundation and Iain Duncan Smith's new Universal Credit.
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Labels, damn labels and statistics
Sara Davidson looks at the precieved labelling of individiuals through the use of quantitative data
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"I am leaving my bank. Who should I switch to?"
Chris O'Brien looks at the power of recommendation and why more people, when asked who they would switch to, do not mention the larger banks.