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Business Elite Asia
With considerable spending power, despite the recession, the Business Elite in Asia have been been helping to lead many industries out of the recent economic slowdown.
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Ben Page speaks to Research Magazine on how the recession has affected consumers
Research Magazine spoke to Ben Page about what's changed in the wake of the recession, and what hasn't. The recession has brought real changes in consumer behaviour, says Page, but we mustn't overstate the impact, and we mustn't mistake accelerated trends for new ones.
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Disruptive Markets - Navigating the Future
Ipsos: Summer Business Review: A look across Ipsos research in first half of 2010.
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Engaging Audiences
Ipsos MediaCT has worked towards developing their own approach to understanding how consumers engage with media brands.
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Ipsos MediaCT Launches Electronic Radio Meter
Ipsos MediaCT is beginning a major field test of its revolutionary mobile radio audience measurement system.
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People slowly embracing shopping bag schemes
Retailers are improving the public's attitudes towards the reduction of free plastic bags, but need to shatter shoppers' misconceptions of their motives
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It's the economy stupid... but not at the cost of trust
Ipsos's Reputation Council members are most concerned about the economy and trust in 2010.
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New study reveals banking crisis has reduced trust in all businesses
Trust in business has plummeted by 13 percentage points among younger generation according to the annual Business Ethics Survey conducted by Ipsos for the Institute of Business Ethics (IBE) and energy company Centrica.
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Focusing the Brand for the Coming Recovery
Is there a glimmer of light on the horizon? Perhaps. There are certainly glimmers of optimism that the worst recession since the 1930's may be abating, yet unemployment is still on the increase and consumer spending continues to be noticeably down, wreaking havoc on economies and confounding Marketers.
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Recession is the catalyst for a decade of business change - CBI
New research for the Confederation of British Industry (CBI), released at their annual conference on 23rd November, and conducted by Ipsos, shows how companies are learning from their traumatic experiences through the recession.