Search
-
Who's Killing Creativity Now?
In the current media, brand and communications landscape, market research has long been accused of killing creativity. In this thought piece Ipsos Connect's Tara Beard-Knowland looks at the increasing tension between the need for personalisation versus data science.
-
The blame game? Women's views on generational strife and solidarity
New research by Ipsos for Mumsnet shows that Baby Boomers are seen as having the best quality of life - but Generation X feel they have had many of the same advantages, only without the resentment.
-
Key travel trends for 2016
TripAdvisor's latest TripBarometer study conducted by Ipsos Loyalty reveals key travel trends for 2016.
-
The Ipsos Almanac 2015
Ipsos's Almanac is a review of 2015 in business, politics and society in general.
-
Data privacy - concern, confusion and apathy
How do the public view data protection and privacy? Daniel Cameron blogs for the Market Research Society's Geodemographics knowledgebase.
-
Ipsos Research Highlights - November 2015
Download Ipsos's latest monthly compendium of our recent research and thought pieces.
-
Eurofound publishes the first findings of its sixth European Working Conditions Survey
On behalf of Eurofound, Ipsos conducted a wide-ranging survey of workers across the EU about key issues related to their work and employment.
-
Affordability and availability of flood insurance
Defra continue to monitor and assess the availability and affordability of flood insurance for homes and small businesses in medium and high risk flood areas, compared to those not at risk.
-
The Future is Hybrid
Andrew Green blogs on the future of audience measurement and research in a multi-screen streaming TV landscape.
-
Ipsos and Demos/CASM call for better ethical standards in social media research
Ipsos and Demos call for better ethical standards in social media research in a new report published today, which finds just 38% of the public are aware their social media posts are potentially being analysed for research projects.