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When Trust Falls Down
Trust in brands and advertising in the wake of Brexit and the General Election
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Concern over defence/terrorism rises to the highest level since 2015
Post-election, and in the aftermath of recent terror attacks, concern about defence/terrorism is seen as the third biggest concern among Britons in the June 2017 Ipsos/Economist Issues Index.
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About last week ...
Suzanne Hall looks at our General Election focus groups conducted for the BBC and identifies some trends which help unpick Thursday's shock election result.
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Ipsos and the 2017 General Election
The Ipsos / GfK Exit Poll for BBC News, ITV News and Sky News once again proves accurate.
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Is Data really a currency?
Leo Cremonezi explains how our personal data is the new currency for today's digital advertising ecosystem.
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Is the NHS Labour’s secret weapon in the election?
Given that it is such an important issue to the public, it is not surprising that Labour is making the NHS a centrepiece of its election campaign, says Kate Duxbury.
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The number of young people that will vote could decide the election
Ben Page writes for the Times Red Box and walks us through the challenges for pollsters during election time.
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General Election 2017
A consolidated view of Ipsos polling and analysis of the 2017 UK General Election with our key long term social and political trends.
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Ipsos May Issues Index: Sharp rises in concern about the NHS and education
The final Ipsos/Economist Issues Index prior to the General Election shows six in ten (61%) Britons consider the NHS to be one of the biggest issues facing Britain, up 13 percentage points from last month.
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Millennials are "the most derided generation"
New Ipsos report into Millennials reveals the truth about the “most derided generation”.