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Public Opinion: Why it is important and how to measure it.
Sir Robert Worcester on the art of measuring public opinion.
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Only One in Five Say They Trust Journalists to Tell The Truth
Ipsos's veracity index finds that trust in journalists has remained low for the last 25 years.
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Ipsos Political Monitor May 2009
Ipsos's May Political Monitor shows that among those absolutely certain to vote, the Conservative Party lead the Labour Party by 22 points.
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Ipsos Group report continued growth in 2008 supported by strong UK performance
Supported by a strong performance from Ipsos in the UK, Ipsos Group has published its 2008 results showing organic growth of 7.8% and an operating margin of 10%.
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Ipsos Political Monitor, March 2009
Ipsos's March Political Monitor shows that among those absolutely certain to vote, the Conservative Party lead the Labour Party by ten points.
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Ipsos launches Reputation Council to monitor key issues in a volatile economic climate
Ipsos's Reputation Centre has assembled some of Europe's most senior corporate communicators to form the Reputation Council.
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Will the internet mean the end of civilisation as we know it?
Andrew Green of Ipsos MediaCT in Warc's Market Leader magazine looks at the implications for the Internet on traditional broadcast and print media.
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Doctors once again the most trusted profession
Doctors have been named the profession most trusted by the general public for the 25th year running, according to the latest Ipsos survey commissioned by the Royal College of Physicians. The annual poll, conducted 10 years after the Shipman case, indicates that over nine in ten adults in Britain believe doctors can be trusted to tell the truth, coming ahead of - for example, teachers, professors and judges.
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Ipsos and RDA network publish National Business Survey
Business confidence is expected to deteriorate further over the next 12 months, according to the latest National Business Survey conducted by the leading independent research company Ipsos on behalf of England's Regional Development Agencies (RDAs) and Invest Northern Ireland.