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Britons believe a fresh start is more likely under a Labour government than a Conservative one under a new PM
As the Conservative leadership race heats up, we ask the public about their expectations and hopes for future governments and leaders
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
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Boris Johnson’s likeability ratings fall to his lowest score as PM
As the Prime Minister faces more pressure, his likeability ratings drop further
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Three in four Britons expect the economy to worsen in the next 12 months
Economic Optimism has only ever been this low in March this year, July 2008 and January 1980
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Ipsos' Qualitative Research and Engagement Centre - One year on
One year ago, we launched the Qualitative Research and Engagement Centre (QREC).
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Almost half of Britons say Brexit has made their daily life worse, 1 in 3 say it has made little difference
Public identify immigration and Northern Ireland as potential flashpoints between EU and UK – but believe there is more common ground on crime, Ukraine and net zero.
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Ipsos Issues Index: June 2022
Inflation remains the most important issue for Britons, as public concern about a lack of faith in politicians also rises
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Ipsos Research Highlights - June 2022
In our latest Ipsos Research Highlights we explore this months the Issues Index, satisfaction with the Government, and how the public is handling the cost-of-living crisis.
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HMRC - Income Tax Self-Assessment: Readiness for Making Tax Digital
HMRC commissioned Ipsos to undertake this research to explore the preparedness of Income Tax Self-Assessment (ITSA) customers, in the lead up to Making Tax Digital (MTD) mandation in April 2024.
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HMRC - Tax relief for museums and galleries: qualitative research
HMRC commissioned Ipsos to undertake this research to explore the industry-wide view of the impact of The Museums and Galleries Tax Relief (MGTR). The MGTR was made available from 1 April 2017.