San Ramon, CA, January 3, 2018 — In an effort to validate the amount of support they offer their midmarket merchants (over 250K annual revenue), Bigcommerce partnered with Ipsos to conduct analysis of existing sales data in order to determine if their solution can be more impactful relative to the industry average of digital commerce. Detailed findings from the ‘Impact of using Bigcommerce’ analysis can be found in the PDF attachment.
About the Study
These are the findings from an analysis of sales data conducted in 2015 on behalf of Bigcommerce. For the study, actual sales from Bigcommerce midmarket customers who had at least 15 months of usage were analyzed, and sales data provided by Bigcommerce consisted of transaction that occurred between July 2013 and June 2014. In order to qualify for the analysis, midmarket customers had to be a customer of Bigcommerce between July 2013 and June 2014, have at least 15 months of usage for year over year comparisons, and first month post migration had to be at least 20K+.
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Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks fourth in the global research industry.
With offices in 88 countries, Ipsos delivers insightful expertise across five research specializations: brand, advertising and media; customer loyalty; marketing; public affairs research; and survey management.
Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.
Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,782.7 million in 2016.