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  Society News

  80% of Global Influentials consistently influence buying decisions

  Ipsos launches the 2025 Ipsos Global Influentials (IGI) survey to unlock insights into the wealthiest consumers and company leaders

  11.13.25
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  Corporate News

  Ipsos MMA Named a Leader in 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions for Second Consecutive Year

  Ipsos MMA, a global leader in marketing measurement and unified commercial analytics, today announced it has been named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions.

  11.11.25
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  Corporate Announcements Press release

  Ipsos and its clients celebrate seven wins at 2025 ARF Ogilvy Awards

  Ipsos, one of the world’s leading market research companies, and its clients earned seven awards at the Advertising Research Foundation's (ARF) 2025 David Ogilvy Awards. These wins — including three prestigious gold prizes — recognize Ipsos’ decisive role in shaping some of the year’s most innovative and impactful campaigns.

  10.21.25
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  Healthcare News

  Ipsos Rx Insight Store: Your On-Demand Hub for Healthcare Market Intelligence

  Built on the foundation of Ipsos’ gold-standard Global Healthcare Monitors, the Ipsos Rx Insight Store offers standardised reports and dashboards that empower biopharma companies to make rapid, informed decisions for brand success.

  10.02.25
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  Customer Experience News

  Ipsos Announces the Results of its 2025 Channel Check-In | QSR Mobile Ordering Study

  New Ipsos report, developed in partnership with The Coca-Cola Company and Nation’s Restaurant News, delivers data-driven insights into mobile ordering, payment, and pickup channels.

  10.01.25

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  Innovation Press release

  Ipsos accelerates concept-product testing on Ipsos.Digital

  Ipsos announces the launch of InnoCPT, Ipsos’ concept-product testing solution.

  09.30.25
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  Artificial Intelligence (AI) News

  Unlock Strategic Advantage with Ipsos' New Insights Agent

  Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

  09.23.25
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  Corporate Press release

  Ipsos named by Forbes as one of America’s Best Employers for Company Culture in 2025

  This distinction, which follows Ipsos’ inclusion on Forbes’ America’s Best Employers for Women list earlier this year, affirms the company’s commitment to providing its employees with the resources, recognition and mentorship they need to advance in their careers and exceed client expectations.

  09.19.25
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  Brands Press release

  Ipsos’ Brand America report explains the international impact of an American brand image

  Being an American brand could come with challenges in international markets, according to Brand America 2025, a new 10-country survey from Ipsos.

  09.18.25
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  Market Research News

  Ipsos Strategy3 recognised by Forbes as one of the World’s Best Management Consulting Firms 2025

  Ipsos Strategy3 has been recognised for the fourth year in a row.

  09.16.25
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  Media Press release

  Ipsos, in partnership with W. Capra, announces 2025 Channel Check-IN: The C-Store Experience

  Exclusive study will evaluate and rank how leading convenience store and travel center brands perform against customer expectations

  08.12.25