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Market Research Experts Converge in Seattle to Share Insights

Ipsos Knowledge Summit Offers "Best in the West" in Research Leadership

Placing Consumer Needs at the Forefront of Your Brand Extension Strategy

Is Changing Your Package Worth the Cost?

Measuring Incremental Sales from a New Package Design Prior to Launch

Ipsos Mendelsohn Presents 2009 Affluent Survey Questionnaire To Its Advisory Council

Ipsos Researchers Collaborate to Set "Foundations of Quality" for Research Industry

Senior Executives from Ipsos Global Operations Help Set Standard for Research on Research

Thomson Reuters Announces Ipsos as International Polling Media Agency of Record

Innovation Lessons from Prior Recessions

Travel Brands Challenged

Financial Services: Take Segmentation to the Next Level

Updated for 2009!

Innovation Lessons from Prior Recessions