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Creating Advertising That Works

An interview with Ipsos ASI's John Hallward, author of the new book Gimme! The Human Nature of Successful Marketing

Tapping into the Hot Chinese and South Asian Marketplace

AP/Ipsos Poll: Government Bets A Fickle Public Will Warm To Dollar Coin - This Time

AP/Ipsos Poll: Congress' Image Improving Since Election - Slightly

AP/Ipsos Poll: Most Doubt Cuba Will Become Democracy After Fidel, But Think Cuba Will Be Better Off When He's Gone

Business Intelligence Needs Must Consider Consumer Privacy Concerns

AP/Ipsos Poll: Most Of Us Love Our Television - But Not Always The Same Shows As Our Spouses Or Partners

AP/Ipsos Poll: Bush And Britney Top Thumbs-Down List For '06

AP/AOL/Ipsos Poll: In A Changing Nation, Santa Is An Enduring Centerpiece

AP/Ipsos Poll: Stress Knows Few Boundaries For Those Living In Industrial Democracies