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Among Affluents, Xers Outnumber Boomers for the First Time Ever: "Generational Changing of the Guard" Reflects Fundamental Demographic and Marketplace Shift
New survey also reveals how multiple media platforms extend the reach of media brands by an average of 50%
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When Doing Something Together, Moms and Kids Are More Likely to be Sedentary than Physically Active
Two-in-Five Moms Say They Could Be Doing "a Better Job" of Encouraging Their Kids to Engage in Physical Activity
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Two Thirds of Pre-Retirees Who Have an Automatic Saving Vehicle Are Confident that They Will Help Them Become More Financially Secure
Nearly Half Would Like More Automated Savings Vehicles to Add to their Savings Plan
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