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Asking Cool Questions: Using Online Custom Panels to Engage Teens in Marketing Research

Most Fathers Today Take an Active Role in their Child's Academics, Both During the School Year and the Summer

Half of Dads Say that They Are the Ones Who Primarily Help their Child with Their Schoolwork

Most (85%) Believe that America is a Nation of Dreamers

One Third (33%) Say President Obama is the Nation's Biggest Dreamer, followed by Themselves (8%)
and Martin Luther King Jr. (7%)

Americans Are More Likely to Be Concerned if Their Social Security Number Were to Be Stolen Than Their Wallet or Laptop

More Americans Would Rather Reduce Their Risk of Identity Theft by 20% Than Reduce Their Waistlines by 20 Pounds

Three New Product Success Factors You Should Measure, Control and Own

Placing Consumer Needs at the Forefront of Your Brand Extension Strategy

Poll of American Taxpayers Points to Poor Understanding of Laws that Could Affect their Liability

Many Plan to Use Their Tax Refunds to Pay off Debt

Americans Find Simple Expressions of Appreciation to Be the Most Meaningful

Family Is Seen as Being Most Rewarding and Most Appreciative

Online Shoppers Looking for Ways to Save

While the Spirit of Giving is Still Strong this Holiday Season, Many Online Shoppers are Looking for Ways to Save

Shopping Online is Viewed as One Way of Pinching Pennies, as Many Plan to Take Advantage of Promotions and Free Shipping