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Americans Find Simple Expressions of Appreciation to Be the Most Meaningful

Family Is Seen as Being Most Rewarding and Most Appreciative

Pharmaceutical Conference Explores New Frontiers for Brand Optimization

Ipsos Healthcare Researchers to Share New Modeling Techniques at Industry Conference

Ipsos Executive Appointed to Affiliate Board of PBRIG

Fred LaManna on Board with Not-For-Profit Network of Pharmaceutical Industry Professionals

The Ipsos Weekly College Football Fan First Poll (WEEK 14)

Alabama Remains #1 in Fan First Poll
Florida now #2 after defeating Florida State

Travel Market in the United States Heading South in 2009?

Many Leisure and Business Travelers Expect to Travel Less Often Next Year

Technology in the Workplace: Four in Ten (39%) Say They'd Consider Leaving Their Current Employer For One Who Makes Better Use of Technology

But Attitudes Towards Technology Vary By Industry Sector

How Expensive Is Your Product Perceived to Be?

Why You Should Be Measuring Expensiveness If You're Not Already

Online Shoppers Looking for Ways to Save

Great Brand Research in Store

Most (94%) American Homeowners Want Universal Standards for Proving Claims of Being `Green'

Only 8% accept unproven green product claims to be true