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Stretching Brand Extensions: Research tips for new category brand development

Brand Stretch: The Path to Mega Branding

From The Mouth Of Babes

Polling Kids On Public Policy

NEWSWEEK GENEXT Poll: Young Voters

Drafted To Register And Vote, Registered To Fight

Research, Opinion And Insights From Ipsos

Brands Without Borders, Getting The Price Right, Thoughts On Security,
And More

Brands Without Borders: Understanding Brand Extension

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Brands Without Borders: Understanding Brand Extension

NEWSWEEK GENEXT Poll: Kerry Continues To Lead Among Young Voters

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FindLaw/Ipsos Survey Reveals RIAA Lawsuits Unpopular With Americans

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The Associated Press/Ipsos Poll: Most Believe Integration Has Improved Education Of Black Students

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