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Ipsos Insight And AstraZeneca Awarded Best Of Research Excellence Series At PBIRG 2006 Annual General Meeting
The Case Study "Quantifying The Emotional Drivers of Physician Brand Choice" Selected To Receive Prestigious Award By Pharmaceutical Company And Supplier Agency Conference Delegates
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Luxury and Advertising
Distancing luxury brand advertising from mass-premium brands by cultivating the emotional and the sensual.
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