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Global@dvisor Highlights

Food and Beverage Industry's Sterling Reputation Could Be Tarnished By Health and Obesity Issues

Proportion Of Americans Who Have Purchased A CD In The Past 6 Months Falls 15% Since 2002

Ipsos TEMPO Study Reveals Impact Of Increasing Digital Acquisition Methods On Physical Purchase

Preference For Purchasing CDs By Favorite Artists Remains Strong

Paper By Ipsos Researcher Cited As One Of The Most Influential Papers In Last 25 Years

Young Americans Have Fallen In Love With Streaming Video, Thanks To YouTube And Other Video File Sharing Websites

Today, Nearly 100 Million Americans Have Streamed Some Form Of Video Content Online, According To Ipsos Insight's Latest MOTION Study

Corporate America Take Note: Environmental Responsibility Is High On Consumers' Priority List

Napster And iTunes Remain Most Recognized Brands In Fee-based Downloading; MySpace Gains Significantly

3rd Annual TEMPO Digital Music Brandscape Study From Ipsos Reveals Emerging Distinction & Differentiation Within The Category

Sound Quality, Ease Of Use And Search Remain The Most Important Features; Extras And The Ability To Exchange Ideas With Others Gain In Importance

Creating Advertising That Works

An interview with Ipsos ASI's John Hallward, author of the new book Gimme! The Human Nature of Successful Marketing

Creating Advertising That Works

An interview with Ipsos ASI's John Hallward, author of the new book Gimme! The Human Nature of Successful Marketing

Tell It Like It Is